Residential Network

The Digital Residential Network, the first-of-its-kind and a unique advertising media, can deliver your message directly to those living in high-occupancy buildings. Strategically placed in the heavy traffic common areas of high-rise buildings, our Network can cut through the clutter of traditional media vehicles such as flyers, newspapers and direct mail for a fraction of the cost.

Our partnership with property management companies like Minto, Oxford and Homestead allows us to deliver your message to 680+ buildings in Ontario. The Residential Network is also available in 79 residential high-rises in Vancouver, BC.

The Ontario Residential Network is equipped with smartAD® – our proprietary technology that allows advertising content to be changed based on external data sources like weather, date, time and screen location. Learn more about smartAD®.

 


Ready to book your campaign on the Residential Network? Visit the Ad Shop and build your entire campaign online.

BOOK NOW WITH AD SHOP

 

 


MEDIA DETAILS

  • 21″ high resolution LCD screens
  • 10, 15 or 30-second full screen graphic or video
  • 10, 15 or 30-second split screen graphic or video
  • 3 minute loop length
  • 3,360 weekly spots
  • 802,679 weekly impressions

 

AUDIENCE PROFILE1

  • 47% Male / 53% Female
  • Average household income of $73,000
  • 23% are impulse shoppers
  • 34% feel that premium priced brands are worth the extra money

 

MEDIA DETAILS

  • 10, 15 or 30-second full screen graphic or video
  • 10, 15 or 30-second split screen graphic or video
  • 6 minute loop length
  • 1,680 weekly spots
  • 208,306 weekly impressions

 

AUDIENCE PROFILE2

  • 52% Male / 48% Female
  • Average household income of $80,000
  • 32% believe advertising is an important source of information
  • 77% will buy extra if their usual brand is on special

1Numeris/RTS, Fall 2015. Major Market Study. Ontario A18+ versus those who live in an apartment or high-rise.
2Environics Analytics (EA). EA and Numeris RTS Fall 2014. Based on Onestop Residential Building Postal Codes in Vancouver CMA.
smartAD® is a registered trademark of its trademark owner and is used with permission.
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